3 Reasons Groups MUST Be a Big Deal

While one person can make a significant impact on each of us, we tend to be much more influenced by groups of people. Here is a fascinating example: The Petrified Forest National Park in Arizona has often faced a crisis as people can steal petrified wood at an alarming rate. Some researchers tested what message would motivate people to respect the forest and not steal wood. Three different tests were conducted:

  • Test 1: No sign posted.
  • Test 2: A posted sign with a picture of one personpicking up petrified wood with encouragement not to take wood.
  • Test 3: A posted sign with a picture of three people picking up petrified wood with encouragement not to take wood.

So what were the results?

When there was no sign posted, people stole 2.9% of the wood. When there was a sign showing only one person taking the wood, 1.9% of the wood was taken. When there was a sign showing several people taking wood, 7.9% of the wood was taken. Clearly people were much more willing to follow the lead of a crowd than a single person. * A group can impact people much more than one person can.

The people in your church will be much more influenced by a group of people than they will be by one person, by even one pastor. While a pastor can make a significant impact on a person’s life, the impact of a group is much more sustainable and reproducible.

Here are three reasons groups must be a big deal at your church this fall. (I am using the term groups, but the same applies to Sunday School classes, Bible fellowships, etc.)

1. A group provides encouragement that no one person will ever be able to provide.

We are all limited in the number of relationships we can have. Thus, a church that does not value groups acts as if they foolishly believe that a pastor/leader can deeply relate to a lot of people. Without groups, ministry leaders can run feverishly in futile attempts to relate deeply to lots of people.

2. A group illustrates the faith in multiple ways.

One person can provide an incredible example of faith and godliness, but it is one example. A group of people provides multiple expressions and illustrations of how the Christian faith is expressed in different spheres of life.

3. A group of believers provides a counter culture.

People in your church are going to be impacted by some group of people. The wisdom writer wrote, “The one who walks with the wise will become wise, but a companion of fools will suffer harm” (Proverbs 13:20). The groups of people we surround ourselves with either help or harm us. By offering and emphasizing groups, churches offer an opportunity to walk with the wise. If people don’t walk with the wise, they will be a companion of fools and suffer harm.

Here is my observation: A church that does not emphasize groups tends to put way too much burden on a weekend worship service and too little trust in the power of Christian community.

* The research is cited in the book “Social Psychology and Evaluation,” page 277.

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ABOUT THE AUTHOR

Eric Geiger

Eric Geiger serves as the Vice President of the Church Resource Division at LifeWay Christian Resources. Eric received his doctorate in leadership and church ministry from Southern Seminary. He is also a teaching pastor and a frequent speaker and consultant on church mission and strategy. Eric authored or co-authored several books including the best selling church leadership book, Simple Church. Eric is married to Kaye, and they have two daughters: Eden and Evie. During his free time, Eric enjoys dating his wife, playing with his daughters, and shooting basketball.

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I'm lost, to say the least! As a new pastor, taking over a newly started church I have read just about everything there is to learn what I can do to grow the church. I truly beleive that those attending our church are friendly and sincere. So that can't be the issue. I have read all the comments to this article and I feel that most churches will never have a fair chance! We are a VERY small church, so we don't have a children's church (yet). So if a family comes and gets upset that we don't have a children's church for them to put their children into, we lose! We do provide things for their kids to do during the service and even have an option for their kids to be in a different room, if they don't want their kids to sit with them. We are also such a small church that we don't have a worship team/band/etc. Our worship music comes from music videos. The congregation we do have likes it this way, but of course we would love to have a worhsip team. So, if someone comes to our church and is upset that we don't have live music, we lose! The point I am trying to make is that when people come in with preconceived ideas of what a church should be like, they will never find a church home, unless they find a church who's goal is to entertain! Every Sunday our message comes from the Bible, so that can't be a complaint for someone, so instead, people leave the church and never come back because they want more from a church: they don't want friendly people who are following the Word of God; they want a church that give them something (a babysitter for their kid, entertainment, free gifts, etc.) I'm sorry if sound cynical, I truly want everyone to hear the Good News and learn about Christ's love, but if they come in looking for something else, then the church will always lose!
 
— JAG
 
Reminds me Tony Morgan's classic post entitle “What If Target Operated Like A Church?” I wrote about this in a blog post "Is Your Church Like Target…or More Like A Mall?" https://goo.gl/2qQIy3
 
— bruceherwig
 
Challenging and very good
 
— John Gilbank
 

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