3 Reasons Why “No” Is Important to Your Vision

Steve Jobs famously said, “I’m as proud of what we don’t do as I am of what we do.” He was ruthlessly focused as a leader. Many of us have a difficult time saying “no,” but leaders must do so for at least three reasons:

1. Lost Focus

With all the devices and all the technology, we are plagued with multi-tasking. While many insist it does not impact their ability to concentrate or do well in their jobs, research has shown that multitasking impacts our performance more than smoking pot… yeah, dude. Just as multitasking harms an individual’s performance, it impacts the performance of a ministry or organization. Focusing on too many things means you do not do any of them well.

Leaders who are comfortable saying “no” are leaders who understand the value of focus. Leaders who are comfortable saying “no” are crystal clear on their mission and priorities. If leaders do not say “no,” the team loses focus. You cannot do everything well, so to make the biggest impact – focus is essential.

2. Divided resources

Every “yes” requires investment, which is essentially a “no” to something else. Instead of making a big impact in a few critical areas, leaders who cannot say “no” spread investment thinly over a plethora of opportunities and give none of them the opportunity to flourish. Every time you say “yes” to something, you are – in essence – taking potential resources away from something else. To resource the most important, leaders are wise to starve the unimportant of resources.

3. Scattered Energy

Just as there are a finite number of resources, there is a finite amount of energy. If a leader never says “no,” energy is scattered across too many opportunities and impact is greatly reduced. A team that is passionate about everything is, therefore, a team that is ultimately passionate about nothing.

The reason leaders must constantly say “no,” is that a barrage of opportunities will constantly come the way of leaders. There is always something new, shiny, and exciting. If you want lost focus, divided resources, and scattered energy – then say, “yes” to every opportunity that comes your way.

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ABOUT THE AUTHOR

Eric Geiger

Eric Geiger serves as the Vice President of the Church Resource Division at LifeWay Christian Resources. Eric received his doctorate in leadership and church ministry from Southern Seminary. He is also a teaching pastor and a frequent speaker and consultant on church mission and strategy. Eric authored or co-authored several books including the best selling church leadership book, Simple Church. Eric is married to Kaye, and they have two daughters: Eden and Evie. During his free time, Eric enjoys dating his wife, playing with his daughters, and shooting basketball.

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COMMENTS

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Recent Comments
If someone wants entertainment they're going to the wrong place. Church is not a place for entertainment...or in my opinion a barrage of coffee and donuts. Why are churches today bringing the world INTO them? Then there's the thing with children...age appropriate??? These little guys can pick stuff up in service. Besides Jesus said Suffer little children, and forbid them not, to come unto me: for of such is the kingdom of heaven. Mt. 19:14.
 
— Laurie
 
I love the intentionality here as well as the challenge to look at the data. That's missing so many times. I would like to offer a contrarian's take. Church members and regular attenders have so many ways to get information: Announcements, bulletins, social channels, relationships, and email being among the options. But brand new people are likely going to check out the website and that's it. It might be wiser for churches with limited time and resources to focus their website almost exclusively to guests. This group of people isn't looking for a calendar of events but wants to know about regular programs. They probably aren't interested in watching all of the messages but instead may want to preview one of the services. For the times we need church members to go to websites (sign up for camp, join a group, etc), we're probably better off designing and promoting a specific page rather than cluttering up the homepage.
 
— Michael Lukaszewski (@mlukaszewski)
 
A great question! Unfortunately, the Church Unique Kit is no longer available in print form. We are working on revising it and updating it into an online experience, but that project is at least six months out. An alternative is to come to an upcoming certification class. There is one May 15-18 in Houston, and October 23-26 in Atlanta.
 
— VRcurator
 

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