7 Tips for Communicating Well

Whether you are a seasoned leader, college student, author, professor, CEO, politician, or pastor, we all have to learn to communicate well. Whether we are speaking to thousands, speaking to our staff, giving a report, making a speech, teaching your kids soccer team, or addressing your company, it’s imperative as leaders we know how to communicate. To make our point. To deliver a message.

And communicating is much easier said than done. Actually it’s the saying part and the doing part that make it difficult.

So here are some tips that might make communicating a bit easier for you and a bit more enjoyable for those listening.

1. Keep it Simple. Stay focused on a few key points. And use common sense. If it sounds confusing, it probably is. If it sounds cheesy, it probably is.

2. Tell great stories to validate your points. Unless you are just an amazing communicator, your points probably won’t hold me. So sprinkle in some great stories, good analogies, personal connections, and current events.

3. Inspire action. Push me towards doing something, not just hearing something.

4. Know your audience. Seems simple, but many miss this one. Make constant connections to your audience. If you’re talking to a group of high school students, don’t use the same jokes and intro as you did with the local Lions Club mens pancake breakfast the day before.

5. Create hooks, repetitions, and memorable phrases. I won’t remember all you said, but I might remember something you said. Our current culture is now built around sound bytes- status updates, tweets, texts, etc. So keep it simple, but also keep it short.

6. Connect personally. Look people in the eye. Recognize individuals in the audience and mention their name. Find people in the crowd and speak directly to them. Make eye contact with the entire room, from side to side. If your audience thinks you care about them, then they’ll care about what you are saying.

7. Land the plane on time. Not just ending on time, but actually ending with the right timing. Don’t keep circling above the runway- land it now.

What other tips would you add for communicating well?

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ABOUT THE AUTHOR

Brad Lomenick

Brad Lomenick

In a nutshell, I’m an Oklahoma boy now residing in the South. I am a passionate follower of Christ, and have the privilege of leading and directing a movement of young leaders called Catalyst. We see our role as equipping, inspiring, and releasing the next generation of young Christian leaders, and do this through events, resources, consulting, content and connecting a community of like-minded Catalysts all over the world. I appreciate the chance to continually connect with and collaborate alongside leaders.

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COMMENTS

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Recent Comments
If someone wants entertainment they're going to the wrong place. Church is not a place for entertainment...or in my opinion a barrage of coffee and donuts. Why are churches today bringing the world INTO them? Then there's the thing with children...age appropriate??? These little guys can pick stuff up in service. Besides Jesus said Suffer little children, and forbid them not, to come unto me: for of such is the kingdom of heaven. Mt. 19:14.
 
— Laurie
 
I love the intentionality here as well as the challenge to look at the data. That's missing so many times. I would like to offer a contrarian's take. Church members and regular attenders have so many ways to get information: Announcements, bulletins, social channels, relationships, and email being among the options. But brand new people are likely going to check out the website and that's it. It might be wiser for churches with limited time and resources to focus their website almost exclusively to guests. This group of people isn't looking for a calendar of events but wants to know about regular programs. They probably aren't interested in watching all of the messages but instead may want to preview one of the services. For the times we need church members to go to websites (sign up for camp, join a group, etc), we're probably better off designing and promoting a specific page rather than cluttering up the homepage.
 
— Michael Lukaszewski (@mlukaszewski)
 
A great question! Unfortunately, the Church Unique Kit is no longer available in print form. We are working on revising it and updating it into an online experience, but that project is at least six months out. An alternative is to come to an upcoming certification class. There is one May 15-18 in Houston, and October 23-26 in Atlanta.
 
— VRcurator
 

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