Are These Offertory Trends Taking Place at Your Church?

For most Protestant churches, the offertory is the time of worship where church members make financial gifts to God through the church. It may be combined with special music or announcements, but the central theme is giving to God.

I am seeing seven major trends develop related to this aspect of worship services. The changes have been subtle but noticeable.

  1. More churches are moving the offertory to near the middle of the service, shortly before the preaching of the Word. This development is a change back to a practice that was most common before 1990. This approach has either an implicit or explicit theological belief that the offertory is a central facet of worship, and should be placed prominently in the service.
  2. The second most common practice is to have the offertory at the end of the service. The typical rationale for this practice is more related to the flow of the service. The offertory is still deemed important, but the service has a more continuous flow if it is placed at the end.
  3. Churches that provide the opportunity for online giving see an uptick in overall gifts.Obviously this type of offertory does not take place in a worship service, but it is deemed very important by leaders whose churches offer this option. I am not aware of any churches where online giving has replaced the worship offertory; it is simply another way to give.
  4. Churches that mail offering envelopes to members also see an uptick in overall gifts. I have heard numerous stories from church leaders of the importance of this church practice. One church leader told me his church eliminated the practice, and offerings declined almost 20 percent. The church reinstated the mailing of offering envelopes pretty quickly.
  5. Only a relatively few churches have offering boxes for member donations. Most of these churches do not have an offertory time in the service; members are asked to give as they leave the service.
  6. More churches have some type of testimony or statement about stewardship to accompany the offering. Typically, this statement is about how the funds are used. Members are able to see through videos or testimonies the missional impact of their gifts (See the blog post with Pastor Mike Glenn’s example).
  7. Relatively few churches receive gifts in their small groups or Sunday school classes. This practice was more common prior to 1990, especially in Sunday school based churches.

From my perspective, the most effective churches in stewardship make certain that items 3, 4, and 6 are common practices to accompany the church’s offertory. Let me hear from you about these seven offertory trends, and let me hear what your church does as well.

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ABOUT THE AUTHOR

Thom Rainer

Thom Rainer

Thom Rainer is the president and CEO of LifeWay Christian Resources.  Prior to LifeWay, he served at The Southern Baptist Theological Seminary for twelve years where he was the founding dean of the Billy Graham School of Missions and Evangelism.  He is a 1977 graduate of the University of Alabama and earned his Master of Divinity and Ph.D. degrees from The Southern Baptist Theological Seminary. In addition to speaking in hundreds of venues over the past 20 years, Rainer led Rainer Group, a church and denominational consulting firm, from 1990 to 2005. The firm provided church health insights to over 500 churches and other organizations over that period. Rainer and his wife, Nellie Jo, have three grown sons: Sam, Art and Jess, who are married to Erin, Sarah and Rachel respectively.  The Rainers have six grandchildren: Canon, Maggie, Nathaniel, Will (with the Lord), Harper, and Bren. He is the author of twenty-four books, including Breakout Churches, Simple Life, Simple Church, Raising Dad, The Millennials, and Essential Church.  His latest book, Autopsy of a Deceased Church, was released in 2014 by B&H Publishing Group.

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COMMENTS

What say you? Leave a comment!

scottreavely — 05/05/15 1:42 pm

Is the offering moved to the middle or the end because people are late getting into the service? It may appear to fit the flow of worship or centralize the offering, but there are VERY practical reasons to move it later as well.

Recent Comments
If someone wants entertainment they're going to the wrong place. Church is not a place for entertainment...or in my opinion a barrage of coffee and donuts. Why are churches today bringing the world INTO them? Then there's the thing with children...age appropriate??? These little guys can pick stuff up in service. Besides Jesus said Suffer little children, and forbid them not, to come unto me: for of such is the kingdom of heaven. Mt. 19:14.
 
— Laurie
 
I love the intentionality here as well as the challenge to look at the data. That's missing so many times. I would like to offer a contrarian's take. Church members and regular attenders have so many ways to get information: Announcements, bulletins, social channels, relationships, and email being among the options. But brand new people are likely going to check out the website and that's it. It might be wiser for churches with limited time and resources to focus their website almost exclusively to guests. This group of people isn't looking for a calendar of events but wants to know about regular programs. They probably aren't interested in watching all of the messages but instead may want to preview one of the services. For the times we need church members to go to websites (sign up for camp, join a group, etc), we're probably better off designing and promoting a specific page rather than cluttering up the homepage.
 
— Michael Lukaszewski (@mlukaszewski)
 
A great question! Unfortunately, the Church Unique Kit is no longer available in print form. We are working on revising it and updating it into an online experience, but that project is at least six months out. An alternative is to come to an upcoming certification class. There is one May 15-18 in Houston, and October 23-26 in Atlanta.
 
— VRcurator
 

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