Church Communication Hero: Martin Luther King, Jr.

Martin Luther King Jr. is perhaps the greatest champion for social change in 20th century America. He was also a Baptist minister.

He led a congregation, like many of you.

He sat through church business meetings, like many of you.

He worked to share the story of the gospel with his community, like many of you.

It’s somewhat revisionist and a little demeaning to call his work marketing, but in some small ways it was. He shared a message with his community and nation that ultimately spoke of the gospel story of freedom and redemption. He obviously didn’t use postcards and Facebook and sermon graphics, but he did use marches and rallies and non-violent protest.

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ABOUT THE AUTHOR

Kevin Hendricks

Kevin Hendricks

Kevin D. Hendricks lives in St. Paul, Minn., with his wife, three kids and two dogs. He runs his own freelance writing and editing company, Monkey Outta Nowhere. He’s been blogging since 1998, tweeting since 2007 and generally enjoys being a web geek. After growing up in the distant suburbs of Detroit he moved to St. Paul, Minn., to attend Bethel College (now University). He graduated in 2000 with a degree in writing and a minor in art, got married and started a job with the Billy Graham Evangelistic Association—all in the span of two weeks. In 2004 he began his journey of self-employment, which nicely complements his introverted nature.

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COMMENTS

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Recent Comments
I feel that church has become a production. Like there is a big show in town and all of the IN crowd goes.
 
— JK
 
Julie, I wouldn't think everyone was friendly to your mother because she gives a lot of money.. Most people really have no idea what other members give.. If I had to guess, I would say it's because she has been there all those years and everyone knows her, they have built relationships.. That's the entire reason to be in church.. So we can build relationships to help, encourage, and love one another... Tithe is very important to a church and to Christ.. But not the most important... I'm sure if you get involved, and be friendly towards others, you to will receive friendship and community with others...
 
— Ella
 
Blessing, very helpful. Thank You!
 
— Ron Wright
 

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