Developing an Online and Offline Personal Communication Strategy

I’ve been in a situation in life here lately where it has been necessary to develop a communication strategy online and offline. In the past, I have not given much thought to how I communicate with other people. Now leading a resourcing network for church planting, a missions collective for Haiti, and pastoring a church–I have come to really appreciate effective and thoughtful communication.  Here’s basically what I’m learning to do.

There are three levels of communication I have with people on a regular basis. The first level is the micro level. That’s the daily chatter and conversation about details, requests, etc. Typically, this level of communication does not need to be recorded or archived. Rather, it is communication for quick and immediate response in the rhythm of the workday. The second level is the mono level. That’s the one-on-one communication about actionable matters of various levels of significance. Typically, this kind of correspondence has requests that need to be filled, questions to be answered, plans to be executed, etc., and therefore archiving and retrieving such correspondence is helpful if not necessary. The third level is the multi level. That’s the communication with multiple people in the collaboration process. On this level, you are taking in feedback and interaction from several sources at one time in one setting.

These three levels are worked out through different platforms/formats whether offline and online.

Communication-Strategy

For offline communication on a micro level, I rely on text messaging. At this level, communication does not warrant a phone call or lengthy communication. It is intended for immediate feedback. On a mono level offline, I rely on telephone calls. The difference between the two levels are significant, because if something requires a phone call to be addressed is attempted to be covered via text, a lot of time is wasted in the process. However, if you care constantly calling someone about something that can be addressed over a text, that can create a frustrating work experience. You have to make judgments between the two and have operating agreements with your team. On the multi level offline, there’s scheduled meetings. These are structured times of collaborating with multiple people with a set agenda (talking points).

For online communication on a micro level, I rely on instant messaging (via Gmail) and direct messaging (via Twitter). I almost always have at least 2-3 IM tabs at the bottom of my Gmail with ongoing chatter about little matters that need immediate attention (changes, scheduling, updates, etc.). My online mono level is email. Again, like offline communication, this can be problematic. I don’t want a cluttered up inbox of emails that could have been instant messages or group emails that so often are strung around with the infamous “reply all” option on matters I’m often tangentially involved in. Emails can be a horrible medium for collaborative communication, which leads to the multi level online, namely video conferencing. If I am meeting with more than one person online, then I use Skype, Google Hangout, ooVoo, or GoToMeeting to forward projects, plan events/trips, discuss initiatives, etc.

For some time, I had been operating like this without fully recognizing it. Now that I see it, it has become all the more clear in learning to communicate better using formats/platforms appropriate to the level of correspondence. In my case, I work in a highly decentralized environment where online communication is 65% and offline communication is 35%. It may be the opposite (or some other breakdown) for you. Either way, know where you communicate most often and how you proceed to do so in the future may prove very beneficial down the road.

Have you developed a communication strategy for online or offline? What have you found that works best for you and those you work with?

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ABOUT THE AUTHOR

Timmy Brister

My name is Timmy Brister. Those who know me call me Tim. Those who know me only from the Internet call me Timmy. I am 33 years old, the husband of Dusti (for nine years) and the father of Nolan, Aiden, and one on the way. I am a pastor and elder of Grace Baptist Church, founder/director of the PLNTD Network, director of The Haiti Collective, organizer for Band of Bloggers, and creator of P2R (Partnering to Remember) and the Memory Moleskine.

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A lot of comments were criticizing types of worship that they didn't like. Remember that different churches meet the needs of different people. You might like hymns, but someone else likes loud praise team songs. You might like in-depth sermons and others might like something lighter. Those differences were not what this article was about. People of various denominations looking for various worship experiences had ten similar things to say about looking for a church. Wandering into a tongues-filled church is far different than wandering into a KJV 1611 church then being disappointed. ALL churches should work on having clean and safe areas for children. My husband and I actually changed churches before we had children because our home church nursery was far from being clean and safe. ALL churches should work to have clear information about service times and directions on their websites/signs. ALL churches should encourage their members to be genuinely friendly. These are things that should be found regardless of one's personal taste in what they want from a church. It would be nice if websites had a sort of "what to expect" page for visitors as far as when services start, what they usually consist of, how children are handled, what to expect for communion or other rituals. This would make people feel welcomed. It's just like when you have someone in your home. You tell them where the bathroom is. You show them where to put their purse so your pet doesn't get into it. You point out drinkware and beverages. I think that many churches EXPECT that people will know what to do, but it can be very confusing going to a new church, even of the same denomination. Not knowing what to do can make people very uncomfortable. There's no reason not to make every effort to make everyone feel comfortable in church. And if a church does ALL it can and a person doesn't come back, it's not that the person is somehow unloving towards God. It could just be that the church wasn't what the person was looking for. This article was pointing out ways that churches could do better. I would like to comment about the whole "this is my pew" problem. A lot of schools have gone to randomly assigning seating from day to day in the lunchroom. This breaks up cliques and helps everyone feel included. Kids get to meet different kids than they might if they just sat at the same table all the time. Just think how it would be at church if everyone was encouraged to rotate where they sat and to never sit in the same pew in the same month. Talk about shaking things up!!
 
— Emalyn
 
A year ago in December we moved from Texas to Montana. At a Christmas Eve service we were told we were in the way and had to move to a back wall and stand the entire service. As we have met new people I always ask what church they go to. This would be a great opportunity for someone to invite us to their church, but no one ever has. We were very active in our church for over 30 years. It is hard being an outsider and being the new person. But I will get there.
 
— Beth
 
I have a lot to say but I will try to condense it because when its long nobody reads it all. I have traveled around the world with my Air Force husband and have attended many churches. The main reason I selected a church to attend was because I felt God had led me there and I heard the Word preached by a man of God. Some people are not looking for the right thing so they are not going to stay at any church. I go to a wonderful church where all people are treated equally and guest are our first priority. LOVE is what people are looking for whether they know it or not and when a church is built on the love of God LOVE will surround them and draw them in its circle. The best way to find the church you are looking for you need to pray about it and go to more than one or two churches to find where God wants you to serve. God love you and wants you to be a happy Christian. .
 
— Barbara Johnson
 

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