ABOUT MELISSA HOLTROP

Melissa Holtrop
Motto? Lion chasers choose fear! Love Language? Quality time, outdoors Favorite Possession? My dogs Surprising Personal Fact? I eat details for breakfast (per Steve) Favorite Album? The Essential Billy Joel Coffee? I’ll take a Diet Coke Ice Cream Flavor? Mint chocolate chip

Marketplace Secrets to Building and Connecting with an Audience

by: Melissa Holtrop

,

How do you determine what content you should generate—and to which platforms you should publish? Commence the development of a content marketing strategy.

Download PDF

Related Items

  1. Developing a Tagline for Your Church, Step 7: Final Decision
  2. Inspiring Communicators Start With WHY
  3. Your Words are the Technology of Leadership
  4. Beyond the Front Door: Engaging Church Members Online
  5. Sidestepping 5 Communication Pitfalls that Trap Vision
  6. Is Your Worship Bulletin a Primary Tool to Reach Guests?
  7. Utilizing Storytelling in Promoting Your Ministry Brand
  8. How a Mere 18 Inches Can Start a Counter-Culture Revolution
  9. Three Ways to Lose Your Leadership Creds
  10. Five Keys for Effective Church Communication
Recent Comments
comment_post_ID); ?> Thank you for this information. I'm going to use this article to improve my work with the Lord.
 
— Abel Singbeh
Read Article >
 
comment_post_ID); ?> Thank you Ed for sharing your insights into the Church Growth Movement. I have my reservations with Church Growth models because it has done more damage than good in the Body of Christ. Over the years, western churches are more focused on results, formulas and processes with little or no emphasis on membership and church discipline. Pastors and vocational leaders are burnt out because they're overworked. I do believe that the Church Growth model is a catalyst to two destructive groups: The New Apostolic Reformation and the Emerging Church. Both groups overlap and have a very loose definition. They're both focus on contemporary worship, expansion of church brand (franchising), and mobilizing volunteering members as 'leaders' to grow their ministry. Little focus on biblical study, apologetics and genuine missional work with no agenda besides preaching of the gospel.
 
— Dave
Read Article >
 
comment_post_ID); ?> Thank you for sharing such a good article. It is a great lesson I learned from this article. I am one of the leaders in Emmanuel united church of Ethiopia (A denomination with more-than 780 local churches through out the country). I am preparing a presentation on succession planning for local church leaders. It will help me for preparation If you send me more resources and recommend me books to read on the topic. I hope we may collaborate in advancing leadership capacity of our church. God Bless You and Your Ministry.
 
— Argaw Alemu
Read Article >
 

Clarity Process

Three effective ways to start moving toward clarity right now.