7 Quick Ways to Cultivate a Culture of Intentional Generosity

While most people want to give and want to be generous, it’s important to recognize that inspiring people to give is really only half the equation. Somehow, churches must find a way to bridge the gap between good intentions and active generosity, helping to move people from wanting to give to actively giving.

But does your church give people the opportunity to give in the way that is most natural for them? If you can meet people where they are and simplify the giving process, your church can begin to develop a culture of transformational generosity.

Here are seven things to consider to help cultivate a culture of intentional givers who will support your ministry:

1. Donations at churches that offer online and mobile giving are nearly four percent higher per person than churches that don’t. And tools like recurring gifts help make giving a habit for church members.

2. Cash gifts are less than five percent of offerings at most churches. Passing the offering plate shouldn’t be abandoned but it shouldn’t be the only way churches accept donations.

3. Your online giving tools should allow church administrators to communicate with a giver quickly and easily. A simple ‘thank you’ goes a long way to encourage people to continue giving.

4. Church members follow the examples of their leaders, even when it comes to giving. Churches should provide giving solutions that their staff and leaders use – and are excited to share.

5. Make it quick and easy for people to give in the moment generosity inspires them. Whether it’s an app or a text-to-give number, people shouldn’t have to wait for the offering plate.

6. Develop compelling ways to communicate about your congregation’s generosity. Use storytelling and media to help convey the impact of generosity.

7. Create meaningful ways for people to start giving for the first time. Whether it’s a capital campaign or a special time of giving or a mission, make the first-time gift a memorable event.

Generosity is not something that comes naturally to everyone. Encouraging a generous spirit and cheerful giving by inspiring people to give – and making it easy for them to do it – helps unleash generosity in your church and inspires a culture of intentional, transformational givers.


Learn more about generosity by connecting with an Auxano Navigator.


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In this era, we have the opportunity of professional church staff today who utilize their gifting to shape the image and atmosphere of the church organization. But the 100% real impact on the church visitors is genuine evidence of changed lives by the gospel and the active growing discipleship (just as it was in the first century church). One demonstration is financially rich believers ministering equally together with poor believers (how odd, and incredibly miraculous; all humble and bow at the foot of the cross.). It is the awesome contrast of church members vocations, race, gender, age, maturity, gifting, humility that demonstrates to visitors "there is a Spirit in the place". That first-time guest list of 10 are "physical excuses", not spiritual excuses. Those don't tell the story. The condition of facilities and publicly greeting people have zero to do with it. The power of God in and through believers lives dedicated to impact other people with their relationship bridge-building of acceptance of the lost around them. Empowered believers are infectious, loving, helpful, giving, self-less, dynamic, compelling, bold, Christ-filled. As I have been in many church settings domestically and internationally, the facilities can be poor, and yet the fellowship can still be rich. We need to operate with first church humility. People come to Christ on His terms, not on our human abilities of hospitality. A huge catastrophe in a community, disaster relief brings lots of people into churches – many come to the church in those terrible conditions no matter the physical condition of the local church. Off the condition of facility, and onto the condition of God's people (living stones).... and everything else will grow.... and the other physical issues will be corrected by the staff.
 
— Russ Wright
 
"While I understand the intent behind this phrase" Expound please. What do you understand to be the intent behind that phrase?
 
— Ken
 
Thank you for this article! I'm the pastor of a small church. My gifting is in teaching and we are known for aiding Christians in becoming Biblically literate. Visitor's often comment on God's presence being very real in our services. But we just don't seem to be growing. I have some soul-searching, etc. to do and this article provides some solid ground from which to proceed. Thank you again.
 
— Jonathan Schultheis
 

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