7 Reasons Your Project Stumbles

Not as catchy a title as Maslow’s Hierarchy of Needs, but I hope you’ll walk through this with me:

I can outline a strategy for you, but if you don’t have the tactics in place or you’re not skilled enough to execute, it won’t matter if the strategy is a good one.

Your project’s success is going to be influenced in large measure by the reputation of the people who join in and the organization that brings it forward. That’s nothing you can completely change in a day, but it’s something that will change (like it or not) every day.

None of this matters if you and your team don’t persist, and your persistence will largely be driven by the desire you have to succeed, which of course is relentlessly undermined by the fear we all wrestle with every day.

These seven elements:

  • Strategy
  • Tactics
  • Execution
  • Reputation
  • Persistence
  • Desire
  • Fear

These seven elements make up the seven points of the acute heptagram of impact. If your project isn’t working, it’s almost certainly because one or more of these elements aren’t right. And in my experience, it’s all of them. We generally pick the easiest and safest one to work on (probably tactics) without taking a deep breath and understanding where the real problem is.

Feel free to share the AHI, but please don’t have it tattooed on your hip or anything.

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Seth Godin

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What happens when u dont have a meeting place any more. And u was forced out because the buliding wasnt available any more.
 
— Debra
 
If someone wants entertainment they're going to the wrong place. Church is not a place for entertainment...or in my opinion a barrage of coffee and donuts. Why are churches today bringing the world INTO them? Then there's the thing with children...age appropriate??? These little guys can pick stuff up in service. Besides Jesus said Suffer little children, and forbid them not, to come unto me: for of such is the kingdom of heaven. Mt. 19:14.
 
— Laurie
 
I love the intentionality here as well as the challenge to look at the data. That's missing so many times. I would like to offer a contrarian's take. Church members and regular attenders have so many ways to get information: Announcements, bulletins, social channels, relationships, and email being among the options. But brand new people are likely going to check out the website and that's it. It might be wiser for churches with limited time and resources to focus their website almost exclusively to guests. This group of people isn't looking for a calendar of events but wants to know about regular programs. They probably aren't interested in watching all of the messages but instead may want to preview one of the services. For the times we need church members to go to websites (sign up for camp, join a group, etc), we're probably better off designing and promoting a specific page rather than cluttering up the homepage.
 
— Michael Lukaszewski (@mlukaszewski)
 

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