More Collaboration is Better for Your Ministry – Until It’s Not

Collaboration is an important part of innovation.  The days of the lone genius are gone (if they ever really existed at all) – now, it takes a network to innovate.

But how much collaboration do we need?

In his new book To Sell is Human, Dan Pink talks about some interesting findings in the research of Adam Grant.  Grant looks at sales results relative to a person’s level of extraversion.  Everyone knows that extraverts make the best salespeople, right?  Well, wrong, actually.  Check this out:

Sales Revenue - Extraversion

Pink says:

As you can see from the chart, the folks who fared the best — by a wide margin — were the in the modulated middle. They’re called “ambiverts,” a term that has been in the literature since the 1920s. They’re not overly extraverted. They’re not overly introverted. They’re a little of both.

He adds more detail in this post, and also has a test where you can test whether or not you’re an ambivert too.

The key question is why does it turn back down?  This upside-down U shape is actually a very common research finding.   You frequently see it in systems that require attention.  Usually, it means that if you have too many team members involved, you can’t pay enough attention to each, and your results start to get worse.

This is interesting for a three reasons.

  • We often search for black and white answers – but life rarely offers them.
  • Is collaboration good?  Yes, but only up to a point.
  • Is extraversion good if you’re a salesperson (and all leaders are “selling” something)?  Yes, but only up to a point.

Figuring out where that point lies is part of the art of managing.  And being comfortable with the ambiguity in this is an even bigger part being a leader.

So just remember: more is better, but only until it’s not.

Read more from Tim here.

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ABOUT THE AUTHOR

Tim Kastelle

Tim Kastelle

Tim Kastelle is a Lecturer in Innovation Management in the University of Queensland Business School. He blogs about innovation at the Innovation Leadership Network.

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I love the intentionality here as well as the challenge to look at the data. That's missing so many times. I would like to offer a contrarian's take. Church members and regular attenders have so many ways to get information: Announcements, bulletins, social channels, relationships, and email being among the options. But brand new people are likely going to check out the website and that's it. It might be wiser for churches with limited time and resources to focus their website almost exclusively to guests. This group of people isn't looking for a calendar of events but wants to know about regular programs. They probably aren't interested in watching all of the messages but instead may want to preview one of the services. For the times we need church members to go to websites (sign up for camp, join a group, etc), we're probably better off designing and promoting a specific page rather than cluttering up the homepage.
 
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