What Does “One Church, Multiple Locations” Really Mean? Multisite Church: How Shared DNA is Part of the Identity

One Church, Multiple Locations… what does that really mean?

msspectrum

The practice of MultiSite within today’s church culture is growing and many churches are quickly realizing that actually being a MultiSite church goes beyond just launching another campus. MultiSite campuses are a combination of a shared Church DNA and localized Contextual Personality. The MultiSite spectrum illustrates the varying combinations of both. The degree to which the shared DNA (purple) and localized personality (red/blue) are emphasized becomes the basis of the church’s MultiSite model.

From an onsite-venue to a mission-focused plant, here are 4 principles of the MultiSite Spectrum:

  1. Fluidity. Churches are not confined to one model and, as vision demands, move within the spectrum.
  2. Duplicity. One church may exhibit multiple models of MultiSite across different campuses.
  3. Identity. Core to the spectrum is the overlap or Church DNA. Without this shared vision articulation, as its radical minimum standard, the church moves across the MultiSite baseline into Church Planting.
  4. Reality. There is no “best practice” of MultiSite ministry, only what God has uniquely called each church to accomplish across venues, campuses and seasons of ministry.

So where will your next campus fall on the MultiSite spectrum? Knowing where and why will unleash campus effectiveness, establish communication boundaries, and maximize community impact.

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ABOUT THE AUTHOR

Bryan Rose

As Lead Navigator for Auxano, Bryan Rose has a strong bias toward merging strategy and creativity within the vision of the local church and has had a diversity of experience in just about every ministry discipline over the last 12 years. With his experience as a multi-site strategist and campus pastor at a 3500 member multi-campus church in the Houston Metro area, Bryan has a passion to see “launch clarity” define the unique Great Commission call of developing church plants and campus, while at the same time serving established churches as they seek to clarify their individual ministry calling. Bryan has demonstrated achievement as a strategic thinker with a unique ability to infuse creativity into the visioning process while bringing a group of people to a deep sense of personal ownership and passion.

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COMMENTS

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Recent Comments
What happens when u dont have a meeting place any more. And u was forced out because the buliding wasnt available any more.
 
— Debra
 
If someone wants entertainment they're going to the wrong place. Church is not a place for entertainment...or in my opinion a barrage of coffee and donuts. Why are churches today bringing the world INTO them? Then there's the thing with children...age appropriate??? These little guys can pick stuff up in service. Besides Jesus said Suffer little children, and forbid them not, to come unto me: for of such is the kingdom of heaven. Mt. 19:14.
 
— Laurie
 
I love the intentionality here as well as the challenge to look at the data. That's missing so many times. I would like to offer a contrarian's take. Church members and regular attenders have so many ways to get information: Announcements, bulletins, social channels, relationships, and email being among the options. But brand new people are likely going to check out the website and that's it. It might be wiser for churches with limited time and resources to focus their website almost exclusively to guests. This group of people isn't looking for a calendar of events but wants to know about regular programs. They probably aren't interested in watching all of the messages but instead may want to preview one of the services. For the times we need church members to go to websites (sign up for camp, join a group, etc), we're probably better off designing and promoting a specific page rather than cluttering up the homepage.
 
— Michael Lukaszewski (@mlukaszewski)
 

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