Sparking Creativity and Innovation

A few weeks ago, my wife and I found ourselves in need of a new vehicle after our previous one died on us unexpectedly. We immediately started our research online in hopes of purchasing a well kept, used Prius (a vehicle we had hoped to purchase one day given the current gas prices!). After visiting numerous sites and speaking with friends who had purchased Prius’ in the past, all we could think about was the Prius. We soon became really familiar with all its features, pricing models, customer reviews, and even warranty options. Whenever we were out, we saw countless people driving one. It was as if Toyota had secretly planted Prius’ all over our city in order to convince us of our need to purchase. Needless to say, the Prius was on our minds.

I think that sparking creative ideas works in an analogous fashion. Just as we anticipated to see the Prius around town, creative ideas become visible if we choose to look for them.

It’s not so much that we work extra hard to develop a process that births creativity. Rather, it’s more important that we posture ourselves to carry a mindset that welcomes and looks for creative and innovative thoughts. As Louis Pasteur once said, “Chance favors (only) the prepared mind.”

Unfortunately, many have given up on the notion that they are creative or innovative. They choose not to see the great ideas that swirl around them in their environment. They lose out because they turn a blind eye to opportunity.

Do You See What I See?

  • Take a moment this week to pause and look around you. Are there things that can help trigger creative or innovate thoughts about the things you’re working on?
  • Invite yourself into new, unexpected environments to explore how others unlike you think about the world. Seemingly unrelated concepts often need to clash to spark creativity and innovation.
  • Breathe and write down “random” things that come to mind when you consider your ideas. Overtime, you’ll discover some interesting connections.
  • Watch a film or listen to music outside of what you’re use to. Take some notes on what you like and dislike about what you’re experiencing. Explain why you feel the way you do.
  • Look at Pinterest (yes, Pinterest) boards on design and creativity. It’s a fun, simple way of visually exploring thoughts.

Creative innovation is all around us. Do you see it?

Read more from Charles here.

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ABOUT THE AUTHOR

Charles T. Lee

Charles T. Lee

I'm the Chief Idea-Maker of Ideation Consultancy, Inc., an idea agency that specializes in turning good ideas into remarkable brands by developing innovative business design, strategic infrastructure, strong brand presence, memorable visual identities & design, creative marketing, new media PR strategies, and web presence.

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Recent Comments
Yea! You fixed it!
 
— Mr. Troy Reynolds
 
I just discovered this today and am looking forward to exploring the content on here. It looks like it could be very helpful. Just an FYI - in your paragraph on not putting out B+ material you have a typo. A little ironic. :-) The third sentence begins with "You time" not "Your time."
 
— Troy Reynolds
 
I'm lost, to say the least! As a new pastor, taking over a newly started church I have read just about everything there is to learn what I can do to grow the church. I truly beleive that those attending our church are friendly and sincere. So that can't be the issue. I have read all the comments to this article and I feel that most churches will never have a fair chance! We are a VERY small church, so we don't have a children's church (yet). So if a family comes and gets upset that we don't have a children's church for them to put their children into, we lose! We do provide things for their kids to do during the service and even have an option for their kids to be in a different room, if they don't want their kids to sit with them. We are also such a small church that we don't have a worship team/band/etc. Our worship music comes from music videos. The congregation we do have likes it this way, but of course we would love to have a worhsip team. So, if someone comes to our church and is upset that we don't have live music, we lose! The point I am trying to make is that when people come in with preconceived ideas of what a church should be like, they will never find a church home, unless they find a church who's goal is to entertain! Every Sunday our message comes from the Bible, so that can't be a complaint for someone, so instead, people leave the church and never come back because they want more from a church: they don't want friendly people who are following the Word of God; they want a church that give them something (a babysitter for their kid, entertainment, free gifts, etc.) I'm sorry if sound cynical, I truly want everyone to hear the Good News and learn about Christ's love, but if they come in looking for something else, then the church will always lose!
 
— JAG
 

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